Social T Marketing & PR, a Lehigh Valley-based boutique marketing firm, announced today the addition of Amiee Goldy and Cecelia Heberling to serve as public relations and communications specialist and social media account manager, respectively.

"We are thrilled to welcome Cecelia and Amiee to our agency, recognizing that an exceptional team is our greatest asset and the foundation of our success,” said Social T Owner & President Tina Hasselbush. “Their expertise and passion align with our commitment to delivering superior client results. With their addition, we look forward to reaching new heights as we continue to build a strong, dedicated staff that elevates brands and meets our client’s goals.”

As a public relations and communications specialist, Goldy supports clients’ public relations, media and promotional needs by creating personalized strategies that build and promote each brand’s reputation to elevate public awareness. Before joining Social T, Goldy led and supported successful public relations campaigns in the economic development, nonprofit and commercial real estate industries. She previously worked as an account executive at Violet PR and an associate account executive at Antenna Group. Outside of work, Goldy is a board member for DAWN Center for Independent Living, a nonprofit that works with people with all disabilities to advance their independence and assists with the organization’s public relations and media strategy. She graduated from the University of Scranton in 2018, earning her bachelor’s degree in Strategic Communication with a concentration in Public Relations and a minor in Psychology. 

In her role, Heberling creates strategies tailored to reach target audiences, enhance brand awareness and drive online growth for clients. She previously held internships at PLS Logistic Services, Sparq Designs and Social T, where she gained experience building email marketing strategies, writing social media content and scheduling content across multiple clients’ social media platforms. Also, she has obtained HubSpot certifications in Email Marketing, Inbound Marketing and Social Media and a Digital Marketing Certification from Semrush Academy. Heberling graduated from Duquesne University in Pittsburgh in 2023 with a Bachelor of Science in Business Administration in Marketing with a concentration in Digital Marketing and Analytics and a double minor in Information Systems and Technology.

To learn more about the Social T team, visit www.socialtmarketing.com/meet-the-team.